Education Marketing

Search hundreds of tips and insights in our education marketing category. From learning how to attract the next generation of learners to lead generation tactics. Consumer behaviour is changing rapidly; uncover what you need to be doing in order to stay competitive in the rapidly changing student recruitment sector.… Read more

Search hundreds of tips and insights in our education marketing category. From learning how to attract the next generation of learners to lead generation tactics. Consumer behaviour is changing rapidly; uncover what you need to be doing in order to stay competitive in the rapidly changing student recruitment sector.

You’ll discover how to create a digital marketing strategy for higher education institutions and gain in-depth knowledge on a range of topics. Learn how to implement a marketing automation solution, how to find the right CRM software for your educational organisation or create a content marketing plan for student recruitment.

In one of our most popular articles, ‘User-Generated Content in Higher Education,’ we look at user generated content benefits in the education sector. Tapping into real-life case studies, the blog demonstrates how social advertising should be used as a vehicle for student-to-student conversations. This approach allowed our client to substantially increase their advertising engagement and inform the broader marketing strategy to attract students.

Social Garden believes that quality education creates life changing, positive opportunities for individuals, families and communities. Our mission is to improve student recruitment and make it easier for prospective students of all ages and backgrounds to connect with quality education providers.

Our blog brings together insights from some of the brightest minds in higher education. We facilitate your digital innovation with our marketing technology expertise across implementation, optimisation and management. We know how to customise your CRM to truly deliver on all your business needs. We create beautiful content strategies for higher education that engages your key audience at each stage of the student recruitment process.

Our education marketing team also specialise in customer experience in higher education. We help businesses deliver seamless experiences, and we work with our clients to ensure the tactics are student-centric and personalised to each individual lead.

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Education Marketing Back

7 Ways to Increase Open Rates in Your Student Recruitment

Higher education email marketing is a tough gig, no doubt. Many marketers will tell you email is fast becoming the wrong channel to engage...

2 years ago

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EduTV Ep.4 How to Drive Open Day Attendance

  Video Transcript Alice Welcome to the Garden! Today, I’m here with Mike. Mike, my question to you is how do I get my prospective students to...

2 years ago

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Case Study: Skyline Education Foundation Australia

Social Garden provide extensive writing services across all facets of digital marketing. Spanning email copywriting, writing for infographics, web...

2 years ago

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EduTV Ep.3 Turn Events Into Opportunities

Video Transcript Alice Welcome to the Garden! Today, I’ve got Pip with me and we’re going to be talking about turning events into...

2 years ago

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EduTV Ep.2 Maximise Paid Digital Campaigns

Video Transcript Alice Welcome to the Garden! Today I’ve got Brett with me, we’re going to be talking about getting more bang for your buck...

2 years ago

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User Generated Content Strategies That Actually Work

If you’re not taking user generated content seriously, you need to. Now.How many times have you heard ‘content is king’? There’s a reason...

2 years ago

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EduTV Ep.1 Measure Your Marketing Success

Video Transcript George Alice today I wanted to ask you one question in particular and it’s a question we get from a lot of the education...

2 years ago

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We Are the First Snapchat Bronze Certified Partner in Australia

What really packs a punch is being first, and knowing what to do once you’re there.At Social Garden, we’ve been given a great opportunity....

2 years ago

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Snapchat in Higher Education: An Essential Part of the Mix

Lend EDU cites Snapchat as the first port of call for 58% of college students when they get up in the morning. ‘Rise and Grind’ has officially...

2 years ago

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Ep.12 Student Journey Mapping Workshop

Video Transcript Pip So Alice, a lot of my clients recently have been asking me about student journey mapping and why they should be...

2 years ago

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Ep.11 Search Engine Marketing for Higher Education

Video Transcript Alice Brett, we've been working with higher education providers for over four years now. Over that time, we've been working...

2 years ago

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Ep.10 Open Day Marketing Strategies

 In this video, Pip tells us about the online and offline marketing strategies the team created for a university’s open day in...

2 years ago

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