Social Media Marketing Back
Video Content 101
The year is 2023, and video content marketing has become an essential part of any successful digital marketing strategy — and it’s only getting...
TikTok Privacy & the Future of Video Content
Are you concerned about your company’s privacy on TikTok?
We get it. The platform has come under heavy fire in recent months for its shadowy...
TikTok Marketing Myths Debunked
Despite what you might hear, TikTok isn't just a Gen-Z dominated space where cringey content meets questionable dance routines (although there is...
A Typical Day in the Life of a Sprout Intern
The day begins at the Social Garden office at 8.30am, as I walk in ready for the day ahead, after jamming to a boppy playlist on my car ride in. If...
Does Unpolished Instagram Content Drive Growth?
How to create content for Instagram
With the release of Meta’s 6 culture codes, creators and brands alike are being urged to engage with their...
Social Media Content Pillars: What are they, and why are they so important?
Do you feel like you're constantly posting on your social media accounts at the last minute and struggling to come up with things to post? Content...
What Can We Learn From Social Commerce?
Driven by our increasing use of social media, especially amongst Gen Zs and millennials, the global social commerce industry is predicted to be worth...
Instagram Changes: New Features Wrap-Up
How to keep up with Instagram’s new changes.
It’s no secret that Instagram is trying to piggyback the popular TikTok formula by shifting its...
Why You Should Use Meta for Your Property Marketing
Digital advertising plays an important role in your marketing campaigns. Social platforms in particular allow you to reach a range of audiences and...
E-commerce Marketing in 2022: How to Stand Out
E-commerce is big business in Australia—exciting news for retailers down under.
We have the eleventh biggest e-commerce market in the world,...
User-Generated Content for Ecommerce 101
How to start user-generated content for ecommerce
User-generated content is one of the best inbound marketing methods out there. Prove us...
Why Snapchat is Relevant in 2022
Last year, Snapchat turned 10 years old. But it’s only now that marketers and businesses are realising the platform’s true potential.
Is...