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Marketing Automation Platforms: Which Tier is Right for your Organisation?

Since the peak of its hype a few years ago, marketing automation remains an ever-present, highly effective method for nurturing and converting...

2 days ago

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Beyond Conversion: IEAA Marketing & Recruitment Forum 2018

Recently, Mike spoke at the Beyond Conversion: IEAA Marketing & Recruitment Forum 2018 and I was there to hear his insights on higher education...

2 weeks ago

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It’s Time to Consider Other Student Recruitment Channels

If you’re depending on traditional media to drive your marketing efforts, you need to reassess your strategy. Preferably this week. Likewise,...

4 weeks ago

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Optimising Toward the Lowest Cost Per Sale

Video Transcript Marina McManaway Today, we’re going to chat about one of my favourite subjects and that’s integrating offline conversion...

3 weeks ago

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Using CRM Technology in Student Acquisition

Transcript Michael Bird Hi! My name is Mike Bird. I’m the CEO here at Social Garden. Today I’m here with Andrew Shea, the CEO at BAA,...

4 weeks ago

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Lead Conversion Strategies at the Bottom of the Funnel

Video Transcript Nik Sproal Welcome to Social Garden Property TV. Today, I’m here with Jake. Welcome. Jake Taylor Thank you. Nik Jake and I...

1 month ago

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Implementing Agile Marketing Processes with Trisca Scott-Branagan

But what about ‘agile’? I sat down with Trisca Scott-Branagan to think about what the Agile Manifesto means for different companies, as well...

1 month ago

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Owning the End-to-End Student Experience with Matthew Lee

Digital transformation in higher education is about more than just your tech stack. Institutions need to merge online with offline: real people and...

3 months ago

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Building a Customer First Mindset with Ty Hayes

Universities face unique challenges in marketing and as an organisation. There are legacy systems, silos between different departments and an...

3 months ago

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