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Facebook Attribution Reporting Explained

How does Facebook Attribution work? Relying solely on cookies and last-click attribution won’t give you the whole picture of which parts of your...

3 days ago

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3 Steps Marketing & Sales Need to Plan for Ahead of Christmas

It seems like only yesterday that Spring Promotions went from planned to launched and still there is plenty to be done before the annual migration of...

1 month ago

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5 Ways to Boost Creativity for Incredible Content Campaign Ideas

There was a time when many of us thought about creativity in terms of 0 or 1. You either had it or you didn’t. In other words, you were either...

1 month ago

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Case Study: The Gordon – Lead Generation for International Students

Breaking new ground in the South American student market The Gordon International partnered with Social Garden to execute an international...

2 months ago

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Connecting Your Customer Journey: Salesforce CRM & Paid Media

Data from both paid media channels and CRM platforms are invaluable tools for any marketer. And there was once a time when these two data sets...

2 months ago

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Case Study: TAFE Queensland ‘Avotar Campaign’

Idea TAFE Queensland unlocks authentic brand storytelling to engage school leavers. ServicesLead generation Social media advertising ...

4 months ago

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Case Study: Kangan Institute Instagram and Snapchat Marketing

Here at Social Garden, we’ve been talking about UGC for a while now. UGC, or User Generated Content, turns your audience into your ambassadors...

6 months ago

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Getting quick wins in the final weeks for Semester 1, 2019 intake

When conversation drives conversion Existing data is often put to one side when it comes to recruiting new students. Yet this data presents a great...

8 months ago

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Climbing the Wall – Email Navigation into China

Climbing the Wall - Email Navigation into China With the largest e-commerce market in the world, worth over a staggering $1.1 trillion, China casts...

9 months ago

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Are Any Of My Leads Sales Ready?

Video Transcript Mike Bird One of the best place to identify potential buyers in the database if you haven't already generated the lead is to...

2 weeks ago

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How Do I Find The Buyers Of Today?

Video Transcript Nik Sproal One of the best ways to identify the buyer of today is by adding in profiling to your data capture process. We're...

2 weeks ago

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Book More Sale Appointments

Our Melbourne Account Director Danielle on the importance of getting that first touch right to drive a positive customer experience and improve your...

1 month ago

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Easy Ways To Scale Your Lead Pipeline!

Our Property Director, Nik, on the importance of incremental testing on your website content to ensure you know what is converting leads and—most...

2 months ago

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Why You’re Losing More Potential Leads

Our Melbourne-based Account Director, Danielle, explains why the often-overlooked website metric of page load speed is crucial in ensuring you...

2 months ago

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Want More Sales Appointments? Try This!

https://www.youtube.com/embed/6ljVzRdJmlAVideo Transcript George Glover One of the ways to leverage your existing database is by redeploying...

3 months ago

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Social Garden Marketing Tips

Tip #1 Split Testing Sorry, your browser doesn't support embedded videos. "Always have a plan B strategy....

3 months ago

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Finding Sales Ready Leads In Your Database

Sales ready leads are the holy grail - and they’re not always walk-ins. Find potential buyers of today in your database with Zoe’s advice on...

4 months ago

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Case Study: A New Direction for International Student Recruitment at Griffith University

  Tess Ryan, Marketing Communications Manager (Acting) at Griffith International, works with Social Garden to co-ordinate digital recruitment...

7 months ago

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Defining ROI for Content Marketing with Matt Allison

This week we’re joined in the studio by Matt Allison, former Head of Global Content Strategy at Bupa. We talk about the future of content marketing...

1 year ago

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Building a Global Brand with Radek Sali

When you think about multivitamins, who do you think of? Well, it depends on who you are, your favourite TV shows and if you visit Priceline.I...

1 year ago

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Implementing Agile Marketing Processes with Trisca Scott-Branagan

But what about ‘agile’?I sat down with Trisca Scott-Branagan to think about what the Agile Manifesto means for different companies, as well...

1 year ago

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Owning the End-to-End Student Experience with Matthew Lee

Digital transformation in higher education is about more than just your tech stack. Institutions need to merge online with offline: real people and...

1 year ago

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Building a Customer First Mindset with Ty Hayes

Universities face unique challenges in marketing and as an organisation. There are legacy systems, silos between different departments and an...

1 year ago

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The Future of Facebook, Data & Privacy with Will Egan

Data is at the very core of service delivery for most businesses and it's (relatively) safe to assume they don't use it maliciously. Data is used to...

1 year ago

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