The AEO Blueprint: How to Optimize Your Brand for AI Search
The way people look for information is undergoing a massive shift. Customers and buyers are moving away from typing static keywords into traditional...
Building the Future: Social Garden Earns HubSpot’s Construction & Real Estate Industry Accreditation
We have some exciting news to share from The Garden! We are thrilled to announce that Social Garden has officially been awarded the Construction and...
How to Get the Most Out of Agentforce for Your Marketing Campaigns
From Static Journeys to Autonomous Engagement
The launch of Agentforce marks a significant shift in the Salesforce ecosystem, moving from...
What “AI-Ready” Actually Means for Marketing and CRM Teams
Moving Beyond AI Features to Operational Readiness
AI has quickly become a standard feature across CRM and marketing automation platforms....
From Funnels to Loops: A 4-Step Operational Framework for Customer Journey Mapping
In today’s fast-paced, AI-driven marketing landscape, businesses often find themselves drowning in automation tools but still struggling to deliver...
Building Bulletproof Emails: Keep Your Designs Consistent Everywhere
Ever built an email that looked slick in your design tool — only for one inbox to squash it, another to flip the colours, and a third to do...
Connecting REA to HubSpot: How Social Garden Streamlined Simonds Homes’ Lead Management
Connecting REA to HubSpot: How Social Garden Streamlined Simonds Homes’ Lead Management
Discover how Social Garden connected REA to HubSpot for...
Marketing Automation in the Age of AI: Lessons from INBOUND 2025
At INBOUND 2025, HubSpot unveiled a wave of AI-powered updates such as Smart CRM, Breeze AI Agents and the new Loop Marketing framework. But beyond...
Data-Driven Sales Forecasting Using Salesforce Reports and Dashboards
The Importance of Accurate Sales Forecasting
Accurate sales forecasting is crucial for any organization, enabling informed decision-making,...
Defining ROI for Content Marketing with Matt Allison
This week we’re joined in the studio by Matt Allison, former Head of Global Content Strategy at Bupa. We talk about the future of content marketing...
Building a Global Brand with Radek Sali
When you think about multivitamins, who do you think of? Well, it depends on who you are, your favourite TV shows and if you visit Priceline.
I...
Implementing Agile Marketing Processes
But what about ‘agile’?
I sat down with Trisca Scott-Branagan to think about what the Agile Manifesto means for different companies, as well...
Owning the End-to-End Student Experience with Matthew Lee
Digital transformation in higher education is about more than just your tech stack. Institutions need to merge online with offline: real people and...
Building a Customer First Mindset with Ty Hayes
Universities face unique challenges in marketing and as an organisation. There are legacy systems, silos between different departments and an...
The Future of Facebook, Data & Privacy with Will Egan
Data is at the very core of service delivery for most businesses and it's (relatively) safe to assume they don't use it maliciously. Data is used to...