Pardot or Marketing Cloud: Which Is Right for You?
As a certified marketing automation agency, we work with Salesforce every day to help our clients realise their automation potential and drive sales...
Top 6 Creative Trends in Property Marketing Right Now
If there’s one thing we at Social Garden know how to do well, it’s creating damn good digital content for our clients. In order to create ads...
5 Killer Video Marketing Strategies with Examples
Most brands understand the power of video marketing.
But understanding how to develop a successful video marketing strategy to generate sales is...
5 Tips to Explore Your Content Strategy in 2022
The year is coming to an end (thank god) and you may or may not have accomplished all of your world-conquering content goals for 2021—but don’t...
Higher Education Call Centres: Scripts vs Frameworks
If call centre marketing is a service that you're still on the fence about and not yet convinced it’s worth your time, we’re here to tell you...
How to Generate Qualified Home Buyer Leads with Live Chat
In a world where digital channels are always expanding, it’s hard to know which one is the right one to go for, and when to go with it. However,...
The Ultimate Sydney Home Builder Review: Spring Offers 2021
As things start to open up for NSW, there’s never been a better time for home builders to launch their Spring promotions. With so much anticipation...
TikTok Marketing, How Do You Do It?
As marketers we often cringe at the idea of TikTok or zoomer culture. We used to mock it and laugh at the water cooler, but it’s clear now that the...
A Guide to Improving Your Content Marketing Strategy
We’ll just come out and say it, content marketing might be one of the most underutilised opportunities out there for businesses.
The right...
How to Start Segmenting Your Database
Segment your database now to profile prospects and drive hyper personalisation.
Catherine Hand:
One of the first ways to segment your database is...
Are Any Of My Leads Sales Ready?
Video Transcript
Mike Bird
One of the best place to identify potential buyers in the database if you haven't already generated the lead is to do...
How Do I Find The Buyers Of Today?
Video Transcript
Nik Sproal
One of the best ways to identify the buyer of today is by adding in profiling to your data capture process. We're...
Book More Sale Appointments
Our Melbourne Account Director Danielle on the importance of getting that first touch right to drive a positive customer experience and improve your...
Easy Ways To Scale Your Lead Pipeline!
Our Property Director, Nik, on the importance of incremental testing on your website content to ensure you know what is converting leads and—most...
Why You’re Losing More Potential Leads
Our Melbourne-based Account Director, Danielle, explains why the often-overlooked website metric of page load speed is crucial in ensuring you...
Want More Sales Appointments? Try This!
Video Transcript
George Glover
One of the ways to leverage your existing database is by redeploying that data inside Facebook as a custom...
Social Garden Marketing Tips
Tip #1 Split Testing
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"Always have a plan B strategy. Digital allows you to test and...
Finding Sales Ready Leads In Your Database
Sales ready leads are the holy grail - and they’re not always walk-ins. Find potential buyers of today in your database with Zoe’s advice on...
Defining ROI for Content Marketing with Matt Allison
This week we’re joined in the studio by Matt Allison, former Head of Global Content Strategy at Bupa. We talk about the future of content marketing...
Building a Global Brand with Radek Sali
When you think about multivitamins, who do you think of? Well, it depends on who you are, your favourite TV shows and if you visit Priceline.
I...
Implementing Agile Marketing Processes
But what about ‘agile’?
I sat down with Trisca Scott-Branagan to think about what the Agile Manifesto means for different companies, as well...
Owning the End-to-End Student Experience with Matthew Lee
Digital transformation in higher education is about more than just your tech stack. Institutions need to merge online with offline: real people and...
Building a Customer First Mindset with Ty Hayes
Universities face unique challenges in marketing and as an organisation. There are legacy systems, silos between different departments and an...
The Future of Facebook, Data & Privacy with Will Egan
Data is at the very core of service delivery for most businesses and it's (relatively) safe to assume they don't use it maliciously. Data is used to...
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