A Guide to Improving Your Content Marketing Strategy
We’ll just come out and say it, content marketing might be one of the most underutilised opportunities out there for businesses.
The right...
5 Highly Effective Types of Social Media Marketing
Not seeing conversions from your social media marketing strategy? You might feel tempted to put this down to oversaturation.
But while there are...
Create a Winning Social Media Marketing Plan
With 96.4% of Aussies between 16 and 64 using social media, no business can afford to pass up on the opportunities offered by social media...
5 Lead Generation Strategies to Generate Sales
Need to optimise your lead generation campaigns but fresh out of ideas?
The following tried and tested lead generation ideas might just be the...
Social Garden launches a student-led video content creation service for education providers
Australian education providers will be able to tap into talented content creators who resonate with their target market through a new video content...
What to focus on for your 2021 Virtual open day
For students wrapping up their VCE or workers looking to upskill, university open days are an exciting experience.
There’s nothing quite like...
Social Garden wins tender to become Southern Cross University’s premier multi-channel agency partner
Digital marketing agency Social Garden will lead the charge as Southern Cross University’s premier multi-channel agency partner.
Southern Cross...
Why Marketers Should Get on the IGTV Bandwagon
IGTV is turning 2. And it looks like this new platform is about to earn its stripes…
While IGTV experienced modest uptake and growth in its...
Survey Results: How Has COVID-19 Impacted Education Providers?
Covid-19 has made for a challenging year in the education sector. With changes in the way that teaching is delivered and recruitment is occuring, we...
How to Start Segmenting Your Database
Segment your database now to profile prospects and drive hyper personalisation.
Catherine Hand:
One of the first ways to segment your database is...
Are Any Of My Leads Sales Ready?
Video Transcript
Mike Bird
One of the best place to identify potential buyers in the database if you haven't already generated the lead is to do...
How Do I Find The Buyers Of Today?
Video Transcript
Nik Sproal
One of the best ways to identify the buyer of today is by adding in profiling to your data capture process. We're...
Book More Sale Appointments
Our Melbourne Account Director Danielle on the importance of getting that first touch right to drive a positive customer experience and improve your...
Easy Ways To Scale Your Lead Pipeline!
Our Property Director, Nik, on the importance of incremental testing on your website content to ensure you know what is converting leads and—most...
Why You’re Losing More Potential Leads
Our Melbourne-based Account Director, Danielle, explains why the often-overlooked website metric of page load speed is crucial in ensuring you...
Want More Sales Appointments? Try This!
Video Transcript
George Glover
One of the ways to leverage your existing database is by redeploying that data inside Facebook as a custom...
Social Garden Marketing Tips
Tip #1 Split Testing
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"Always have a plan B strategy. Digital allows you to test and...
Finding Sales Ready Leads In Your Database
Sales ready leads are the holy grail - and they’re not always walk-ins. Find potential buyers of today in your database with Zoe’s advice on...
Defining ROI for Content Marketing with Matt Allison
This week we’re joined in the studio by Matt Allison, former Head of Global Content Strategy at Bupa. We talk about the future of content marketing...
Building a Global Brand with Radek Sali
When you think about multivitamins, who do you think of? Well, it depends on who you are, your favourite TV shows and if you visit Priceline.
I...
Implementing Agile Marketing Processes
But what about ‘agile’?
I sat down with Trisca Scott-Branagan to think about what the Agile Manifesto means for different companies, as well...
Owning the End-to-End Student Experience with Matthew Lee
Digital transformation in higher education is about more than just your tech stack. Institutions need to merge online with offline: real people and...
Building a Customer First Mindset with Ty Hayes
Universities face unique challenges in marketing and as an organisation. There are legacy systems, silos between different departments and an...
The Future of Facebook, Data & Privacy with Will Egan
Data is at the very core of service delivery for most businesses and it's (relatively) safe to assume they don't use it maliciously. Data is used to...
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