The key to effective retargeting is personalisation.
Consumers aren’t always ready to make an enquiry the first time they reach your website, segment your audience based on their stage of the decision making process to ensure the message gets through.
Awareness
Interest
Consideration
Intent
Evaluation
Purchase
Online Path To Purchase
Prospects have never had more choices when it comes to their path to purchase.
PROSPECT REACHES YOUR WEBSITE
A prospect clicks on your digital advertisement or searches for your company online. They reach your website, but decide not to leave their contact details.
PROSPECT IS RETARGETED
Prospect begins searching other websites or social media and sees an offer from your organisation to download an information pack or book an appointment.
CONTENT MARKETING & SEO
Most companies have some kind of database, but very few are leveraging it to the fullest extent. We use intelligent, data driven customer acquisition strategies to convert your list into paying customers.
49% of individuals visit a site 2 - 4 times before they actually make a purcahse
96% of individuals leave a website before converting
Web site visitors who are retargeted with display ads are 70 percent more likely to convert on your Web site
Retargeting can boost ad response up to 400 percent
Visitors aren’t always ready to make a buying decision the first time they land on your website.
Target your customers with content that they actually care about! We use cookies to collect behavioural data on your prospects so you can re-target them as they move around the web.
