A digital marketing agency, cultivating growth

We are your key partner in digital marketing, specialising in: Lead Generation, Social Media Marketing, Content Marketing, Remarketing, Retargeting, and CRM Management.
We consistently achieve quality results for our clients.


Fast-growing and independent digital marketing agency

Across 9 years, our marketing campaigns have resulted in $2B in directly attributed sales for our customers.
We are a key partner for Marketo, Oracle and Salesforce Marketing Cloud, and consistently achieve quality results for our shared clients.
Generating revenue and proving it. Since 2015, our clients converted more than $1B from the leads we generated on their behalf.

With prospects entering the journey earlier, how do we deliver an exceptional experience for the customer of tomorrow, whilst actively converting the sales of today and keep our cost per acquisition down?

By supporting prospects at all stages of the customer journey, automatically and at scale.


Our journey here


  • Founded by Mike, George & Andrew
  • Hired first 3 Gardeners
  • Moved into shared space office on Church St, Cremorne
  • Focused on property development & education
  • Core services: social management, website design & development, SEO


  • Grew to a team of 10
  • Switched from marketing to customer acquisition
  • Implemented Marketo and Salesforce internally
  • Signed our first enterprise property & education clients
  • Launched ‘LeadTech’ lead generation product
  • Core services: social management, website design, content marketing, lead generation, SEO


  • Now 16 team members in the Garden
  • Moved to our own office at 100 Green St, Cremorne
  • Launched our marketing automation division
  • Opened Social Garden office in Sydney
  • Featured on BRW Fast Starters
  • 2015 Finalist - Victorian Young Achiever Awards


  • Say hello to 28 Gardeners
  • Signed David Trewern as first non-founding board member
  • Integrated our Melbourne-based call centre with LeadTech product
  • Deloitte Tech Fast50 at #10
  • Core services: lead generation, content marketing, SEO, marketing automation


  • The Garden grows to 40 employees
  • Moved to our new office in Skipping Girl Building - 651 Victoria St, Abbotsford
  • Officially partnered with Salesforce.com
  • 1st official Snapchat partner in Australia
  • Deloitte Tech Fast50 at #20
  • Core services: lead generation, marketing automation, CRM management, phone sales


  • The Garden reaches 50 strong
  • Acquired urban.melbourne rebranded to urban.com.au
  • Invested in Snaplistings.com in the USA and opened NYC office
  • Donated 1% of time, company equity & profit to NFP Foundation
  • Core services: lead generation, phone sales, marketing automation, CRM, Urban


  • Launched a new engineering team in Sri Lanka
  • Built real-time Urban audience integration into Social Garden
  • Hosted our first Education industry event
  • Core service: Lead Generation, Call Conversion, CRM, Marketing Automation, Content Marketing


  • Launched our Impact Program to support 5 key NFP's
  • Switched our entire operations to WFH for 10m+ and thrived
  • Launched our Women in a Leadership program
  • Launched our real-time LeadTech Insights Portal


  • Launched Student Garden UGC product
  • Added to NZ government advertising panel
  • Won tenders with ANU and the Victorian Government
  • Launch creative management tool in LeadTech Insights
  • Generated 99K+ property leads/appointments
  • Generated 120K+ education leads/applications


+50 Gardeners
+$200,000 Donated in time and
4 Office locations across three countries
+$2.5B In sales attributed to our leads

Partnerships in Tech


Where to next?

85% of clients on end-to-end sales reporting
Sales funnel perfomance
80% of Gardeners choose to stay in the Garden
Annual team retention
#1 lifecycle marketing services company in Australia
Market leaders

Join Us

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