Property Marketing Strategies

Search hundreds of tips and insights in our property marketing category. From the newest real estate marketing ideas to lead generation tactics. Consumer behaviour is changing rapidly; uncover what you need to be doing in order to stay competitive in the rapidly changing real estate industry. You’ll discover how… Read more

Search hundreds of tips and insights in our property marketing category. From the newest real estate marketing ideas to lead generation tactics. Consumer behaviour is changing rapidly; uncover what you need to be doing in order to stay competitive in the rapidly changing real estate industry.

You’ll discover how to create a property development marketing strategy and gain in-depth knowledge from one of Australia’s leading property marketing agencies. Learn how to nurture leads to a successful deposit, improve conversion at the pre-purchase stage and convert more property researchers into sales.

In one of our most popular property marketing articles, ‘How to Nurture Leads to a Successful Deposit, we recommend keeping your digital marketing strategy transparent, celebrating the wins and ensuring a smooth handover between marketing and sales. This will help to massively reduce your risk for a lead to cancel after deposit.

Social Garden is a digital marketing partner. We deliver performance-driven enterprise marketing automation solutions and social media advertising to scale our client’s revenue and improve their customer experience. We help marketing leaders make every dollar count in a world where marketing is now responsible for revenue.

Our blog brings together insights from some of the brightest minds in property marketing. We facilitate your digital innovation with our marketing technology expertise across implementation, optimisation and management. We know how to customise your CRM to truly deliver on all your business needs. We create beautiful content strategies for property developments that engage your key audience at each stage of the sales funnel.

Our team offers a unique blend of industry, technology, data and social media experience that underpins our strategic approach. Fast growing and independent, we have been working closely with Facebook for more than five years, serving millions of ad variants and managing thousands of digital campaigns for our clients in property.

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Property Marketing Strategies Back

3 Steps Marketing & Sales Need to Plan for Ahead of Christmas

It seems like only yesterday that Spring Promotions went from planned to launched and still there is plenty to be done before the annual migration of...

2 weeks ago

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Easy Ways To Scale Your Lead Pipeline!

Our Property Director, Nik, on the importance of incremental testing on your website content to ensure you know what is converting leads and—most...

2 months ago

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Why You’re Losing More Potential Leads

Our Melbourne-based Account Director, Danielle, explains why the often-overlooked website metric of page load speed is crucial in ensuring you...

2 months ago

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Finding Sales Ready Leads In Your Database

Sales ready leads are the holy grail - and they’re not always walk-ins. Find potential buyers of today in your database with Zoe’s advice on...

3 months ago

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How to Nurture Leads to a Successful Deposit

We recommend keeping your digital marketing strategy transparent. Celebrating the wins. And crucially, ensuring a smooth handover between marketing...

1 year ago

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First Home Buyer Series: Deposit Stage

Our first home buyers share their firsthand experiences around:The email marketing they received The connect between their online and...

1 year ago

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How to Improve Conversion at the Pre-Purchase Stage

Avoid fallover at the pre-purchase evaluation stage by identifying sales readiness, building trust and reassurance in your brand and connecting...

1 year ago

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First Home Buyer Series: Pre-Purchase Stage

Ashlea Guest: If you’re unsure with the financial stuff, get a mortgage broker. We couldn't have done it without our mortgage broker. We were...

1 year ago

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How to Identify Sales Ready Leads

Nik Sproal: Hi guys! Welcome to the Social Garden First Home Buyer Series! Today, Erica and I will be talking about the intent stage. Welcome,...

1 year ago

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First Home Buyer Series: Intent Stage

 Erica Sachse: When you decided on Doreen, how did you end up choosing which estate to go with? Andrew Guest: At that time, I believe there was...

1 year ago

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Convert Property Researchers Into Sales Opportunities

Nik Sproal: Hi Guys, welcome to the Social Garden First Home Buyer Series. Today Jake and I are going to talk about the Consideration Stage. Welcome...

1 year ago

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First Home Buyer Series: The Research Process

Erica Sachse How did you guys go about figuring out your finances and kind of understanding what your budget even was? Andrew Guest Well we got a...

1 year ago

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