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Case Study: Digital Marketing for Enrolments
Kangan Institute partnered with Social Garden to broaden their online presence, assist in digital reporting and analytics, and ultimately, drive...
3 Things Holding Back Lead Generation for Property
With such a large pool of potential buyers in the market, how do you know which ones are most ready to buy from you? How can you best target your...
How to Optimise your Lead Scoring Model
Do you know how to determine if a lead is ready to buy? Lead scoring can offer incredible insights into what your prospects are doing and how that...
Facebook Ads: 3 Metrics You Should Track
In the last 2 years, Facebook has become one of the most --if not THE most-- powerful digital platforms for lead generation. Tracking Facebook...
How to Keep Lead Database Quality Clean
We hoard data in our CRM or automation tool for a range of different reasons. Much like people who hoard clothes or newspapers, we tend to think it...
Qualifying Buyers for your Development
As every property developer knows, not everyone who expresses interest in viewing a home is actually an interested buyer. Some people like to look at...
How to Enhance Lead Generation on Mobile
Generating leads on mobile devices isn’t quite the same as generating them on desktops and laptops. With a smaller screen and other important...
Measuring ROI for Small Businesses
It takes a lot of guesswork and several trial-and-error tests to find a form of lead generation that works for you. As no two businesses are exactly...
3 Effective Lead Generation Tools that will Boost your Business
If you ask online marketers what they spend the most time doing, they would probably say online lead generation. With so many options...
5 Signs of a Quality Lead
When getting leads into your sales funnel, it is often difficult to determine who is ready to buy and who isn't. Different actions and interactions...
This Is Why You Need Quality Lead Scoring
Applying some Lead Scoring best practices can have a big impact on your business. More than ever before, your potential customers are going online to...
5 Reasons for Social Proof on Landing Pages
Social proof is the positive influence that is created when people find out that other people are doing something. This means that you're more likely...