Marketing Automation

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Survey Results: How Has COVID-19 Impacted Education Providers?

Covid-19 has made for a challenging year in the education sector. With changes in the way that teaching is delivered and recruitment is occuring, we...

4 months ago

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How to Start Segmenting Your Database

Segment your database now to profile prospects and drive hyper personalisation. Catherine Hand: One of the first ways to segment your database is...

7 months ago

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3 Steps Marketing & Sales Need to Plan for Ahead of Christmas

It seems like only yesterday that Spring Promotions went from planned to launched and still there is plenty to be done before the annual migration of...

1 year ago

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Connecting Salesforce CRM & Paid Media

Data from both paid media channels and CRM platforms are invaluable tools for any marketer. And there was once a time when these two data sets...

1 year ago

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Case Study: TAFE Queensland ‘Avotar Campaign’

Idea TAFE Queensland unlocks authentic brand storytelling to engage school leavers. ServicesLead generation Social media advertising ...

1 year ago

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Climbing the Wall – Email Navigation into China

Climbing the Wall - Email Navigation into China With the largest e-commerce market in the world, worth over a staggering $1.1 trillion, China casts...

2 years ago

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Why You’re Wasting Money on Marketing Automation

Find out how to achieve better ROI through your marketing automation strategy.Video Transcript Michael Bird: So why are companies wasting money...

2 years ago

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Marketing Automation Platforms: Which Tier is Right for You?

Since the peak of its hype a few years ago, marketing automation remains an ever-present, highly effective method for nurturing and converting...

2 years ago

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Beyond Conversion: IEAA Marketing & Recruitment Forum 2018

Recently, Mike spoke at the Beyond Conversion: IEAA Marketing & Recruitment Forum 2018 and I was there to hear his insights on higher education...

2 years ago

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Using CRM Technology in Student Acquisition

Transcript Michael Bird Hi! My name is Mike Bird. I’m the CEO here at Social Garden. Today I’m here with Andrew Shea, the CEO at BAA,...

2 years ago

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It’s Time to Consider Other Student Recruitment Channels

If you’re depending on traditional media to drive your marketing efforts, you need to reassess your strategy. Preferably this week.Likewise,...

2 years ago

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Lead Nurturing at the Middle of the Funnel

Video Transcript Nik Sproal Welcome to Social Garden Property TV. Today I’m here with Zoe. Welcome. Zoe Mulcahy Good to be here. Nik Thank...

2 years ago

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