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Back to Basics: What is Digital Marketing and How Will It Benefit My Business?
The internet is revolutionising the way that we do business. Local markets are becoming regional franchises and nation-spanning businesses now reach...
Beginners Guide to Google Analytics
With online performance being so critical to business growth and success, you have to be confident that your website is:
Being found by your...
Back to Basics: No one’s visiting my business website!
Every day, thousands of new websites are launched and indexed. That means new competition comes to the Internet every day.
No matter how cool or...
Back to Basics: On-Page SEO – What is it exactly?
You may think you are already doing everything you can to help your website. Banner ads, emails and a great PR campaign all help a website, but these...
Why is your Facebook Business Page Organic Reach dropping?
Do you own a Facebook Business Page? If so, you may have been experiencing a drastic drop in the organic reach of your posts.
You need to be aware...
Back to Basics: Why do I need a mobile version for my business website?
Have you ever actually pulled up your business website on a mobile device? Most business owners view them with their laptop and desktop browsers so...
7 Facebook Insights Analytics Tools for a Killer Marketing Strategy
A successful Facebook strategy can help businesses build online engagement with their existing customer base, as well as being a fantastic platform...
Back to Basics: What is Search Engine Optimisation?
Search engine optimisation (better known as SEO)--whether you're new to the concept or consider yourself a digital marketing expert, a lot of people...
4 Ways to Increase Sales Through Social Media Marketing
Up to maybe 2 or 3 years ago, to the untrained eye, social media was a useless tool when it came to increasing sales. You can’t directly sell on...
Back to Basics: I already have a business website. Why do I need to have it redesigned?
Stop for a moment and think: when was the last time your business website was updated? Better yet, when was the last time you even looked at your...
Why You Need to Focus A Little Bit More of Your Time On Google Plus Communities
When Google Plus opened its doors to all users in 2011, social media marketers and enthusiasts expected it to overtake Facebook's hold on the social...
The Latest and the Greatest Advice on Successful Headline Creation
How often have you read a headline, deduced the content and moved on? Sadly, that’s something you have in common with about 80% of people who read...