Capitalising on high-intent search prospects
Dulux, an iconic name in the Australian market, partnered with Social Garden to launch a lead generation campaign.
The job: to connect high-intent search prospects with Dulux service partners for various home services such as painting, roof restoration, flooring, rendering, and decking. The audience to be targeted was spread across four major Australian cities: Melbourne, Sydney, Brisbane, and the Gold Coast.
Case study timeline
January – October 2022
- Lineo Maliti | Account Manager
- Kaan Gude | Head of Advertising
- Georgia Worswick | Senior Campaign Manager