Digital Strategy

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Driving the Student Experience with Student Journey Mapping

You wouldn’t traverse a mountain trail without a map or a flashlight, so why adopt this approach in your marketing strategies? The ultimate goal of...

2 years ago

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Customer Journey 2.0 – How To Thrive In The Post Click World

The marketing landscape is changing quickly, underpinned by an ever-increasing multitude of channels to market and the emergence of the...

2 years ago

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3 Event Marketing Strategies For Education Institutions

Increased event attendance and efficiently obtained attendee data: it’s what dreams are made of. But it doesn’t come easy for many education...

2 years ago

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Internal Innovation Achieves External Results: Here’s Why

Is your newsfeed as saturated with articles on innovation as mine is? The numerous articles, blog posts and books on the subject have turned it into...

2 years ago

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Customer Journey Mapping in the Property Sector

Social Garden's resident CEO/Co-Founder Michael Bird and Client Services Director Nik Sproal sit down to discuss how greenfield developers,...

3 years ago

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Advanced Analytics and Web Tracking using Segment with Jake Peterson

Social Garden CEO and Co-Founder speaks to Bard Analytics Founder and Former VP of Customer Success at Segment, Jake Peterson about the huge...

3 years ago

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The Future of Digital Marketing Strategies with David Trewern

Social Garden CEO and Co-Founder speaks to DT Digital Founder David Trewern about the future of digital marketing strategies. Today, we pick...

3 years ago

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Digital Marketing Glossary for Property Developers – Part 1

On the Social Garden Property Group blog, we delve into a host of digital marketing strategies, across digital platforms, marketing theory and...

3 years ago

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Property Developer’s Guide to Selling Out Developments in a Challenging Market

Property is a naturally challenging selling environment. The life expectancy of both greenfield and apartment projects ensures that developers are...

3 years ago

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The Beginner’s Guide to Closed-Loop Reporting

What is closed-loop reporting anyway? A utility of revenue performance management, closed-loop reporting attributes campaign costs with revenue...

4 years ago

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The Beginner’s Guide to Revenue Performance Management

What is revenue performance management anyway? “Revenue Performance Management (RPM) is a systematic approach to identifying the drivers and...

4 years ago

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The Beginner’s Guide to a Conversion Attribution Model

Understanding the analytics of an attribution model will help you better understand the impact of your advertising campaigns and marketing...

4 years ago

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