Content Marketing

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Digital Conversion: User-Generated Content in Higher Education

Relying on polished videos and heavily branded advertising to convert prospective students? It might be time to double check how well your campaign...

3 months ago

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Case Study: Rethink Your Instagram Stories Ads with UGC

At Social Garden, user-generated content (UGC) campaigns are becoming more integral to our clients’ success. Earlier this year, we partnered...

3 months ago

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3 Things You’re More Likely to Do than Click on a Banner Ad

What are you more likely to do than click on a banner ad? Michael Bird: Marina, I hate to break it to you but you’ve got a higher chance of...

4 months ago

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Defining ROI for Content Marketing with Matt Allison

This week we’re joined in the studio by Matt Allison, former Head of Global Content Strategy at Bupa. We talk about the future of content marketing...

4 months ago

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IGTV & the Future of Vertical Video

Watch the Video Video Transcript Erica Sachse Welcome to Digital Marketing TV. L, great to have you back. Lachlan Dun Great to be here,...

7 months ago

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Case Study: Skyline Education Foundation Australia

Social Garden provide extensive writing services across all facets of digital marketing. Spanning email copywriting, writing for infographics, web...

1 year ago

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User Generated Content Strategies That Actually Work

If you’re not taking user generated content seriously, you need to. Now. How many times have you heard ‘content is king’? There’s a reason...

1 year ago

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We Are the First Snapchat Bronze Certified Partner in Australia

What really packs a punch is being first, and knowing what to do once you’re there. At Social Garden, we’ve been given a great opportunity....

1 year ago

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Revive Content Marketing

5 things Killing your Content Marketing

Content marketing is the backbone of your digital marketing strategy. Whether it is a blog post, a video or a photograph, your content needs to be...

4 years ago

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insurance companies

Five Insanely Effective Content Marketing Strategies for Insurance Companies

Insurance is a financial product that no one really wants to have to use, but is extremely important when people need it. Integrating insurance...

4 years ago

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brand awareness

How to Make Your Product Launch a Success with Content Marketing

Launching a new product for your business can be an exciting time, but it can also be very scary. Product launches bring uncertainty and change, but...

4 years ago

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data for marketing strategy

7 Ways to Start Using Data in your Marketing Plans

Data is the key to your marketing efforts; it allows you to determine how well your marketing has been doing and how you can improve your marketing...

4 years ago

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