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Case Study: Rethink Your Instagram Stories Ads with UGC

At Social Garden, user-generated content (UGC) campaigns are becoming more integral to our clients’ success.Earlier this year, we partnered...

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Marketing Automation Platforms: Which Tier is Right for your Organisation?

Since the peak of its hype a few years ago, marketing automation remains an ever-present, highly effective method for nurturing and converting...

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Case Study: Snapchat Advertising – The Gordon

As a customer acquisition firm specialising in Australian higher education, our demonstrated track record of utilising data-driven, omni-channel...

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Beyond Conversion: IEAA Marketing & Recruitment Forum 2018

Recently, Mike spoke at the Beyond Conversion: IEAA Marketing & Recruitment Forum 2018 and I was there to hear his insights on higher education...

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It’s Time to Consider Other Student Recruitment Channels

If you’re depending on traditional media to drive your marketing efforts, you need to reassess your strategy. Preferably this week.Likewise,...

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How GDPR Affects Australia (And What Marketers Can Do About It)

We’ve already discussed data and privacy laws in Australia, but keep reading for practical GDPR solutions for Australian businesses and how to...

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Lessons in Email Marketing for Higher Education Providers

Whether your audience is school leavers, career changers, or parents returning to study, these buyers remain in the consideration stage for much...

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What Your Marketing Can Learn From the Finance Sector

The fintech industry is making waves in this category, and there are important lessons that any business can implement into their own content...

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Christmas Success with the ASRC Christmas Appeal Campaign

Funds raised by the ASRC are used to advocate for, and provide over 4,600 people seeking asylum and refugees each year with food, housing, material...

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Case Study: Video Production – The College for Adult Learning

Working with experienced cinematographers, sound producers, video editors and motion graphics specialists, as well as Social Garden’s own key...

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Case Study: Market Research – Kangan Institute

The Skills and Job Centre is a one-stop-shop for anyone seeking to explore tertiary studies, training, job and career options. Following the closure...

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Why Companies Fail at Marketing Automation

Changing the conversation around the capabilities of marketing automation is necessary for the businesses lost in the bells and whistles of a new...

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